Saturday, September 13, 2008
MYL Has NADs!
It stands for "National Advertising Division" and it's a secret star chamber where businesses "self-regulate" their false advertising disputes, hoping the public never finds out. For, you see, companies aren't allowed to speak of their battles at the NAD -- and it costs big bucks to read the full decisions behind the NAD press releases. And since the public doesn't know about the NAD, they don't even read the press releases. But we do! And we here at MYL do not fear corporate retribution if we tell our dear readers about lunch-related NAD rulings.
For example, Burger King recently attempted to lay the smacketh down on Wndy's for their claim "Wendy's. Always fresh, never frozen." It turns out while Wendy's hamburger patties are not frozen, other products are. Plus, in Alaska and Hawaii, even the hamburgers are frozen! So Wendy's agreed to change their ads to be more "burger-centric," and add a disclaimer stating "Fresh beef available in 48 contiguous US and CN."
Monz' lunch is so fresh, disclaimers disclaim it! Bistro 17 for a working (and networking) lunch: "[I will] have something salady and light b/c going to a new office open house party at 3, which will have food."
UPDATE!
He did!
It stands for "National Advertising Division" and it's a secret star chamber where businesses "self-regulate" their false advertising disputes, hoping the public never finds out. For, you see, companies aren't allowed to speak of their battles at the NAD -- and it costs big bucks to read the full decisions behind the NAD press releases. And since the public doesn't know about the NAD, they don't even read the press releases. But we do! And we here at MYL do not fear corporate retribution if we tell our dear readers about lunch-related NAD rulings.
For example, Burger King recently attempted to lay the smacketh down on Wndy's for their claim "Wendy's. Always fresh, never frozen." It turns out while Wendy's hamburger patties are not frozen, other products are. Plus, in Alaska and Hawaii, even the hamburgers are frozen! So Wendy's agreed to change their ads to be more "burger-centric," and add a disclaimer stating "Fresh beef available in 48 contiguous US and CN."
Monz' lunch is so fresh, disclaimers disclaim it! Bistro 17 for a working (and networking) lunch: "[I will] have something salady and light b/c going to a new office open house party at 3, which will have food."
UPDATE!
He did!
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